![Under Armour is Deploying an Army of Super Nerds to Turn Your Emotional Purchases Into Science - Grit Daily News Under Armour is Deploying an Army of Super Nerds to Turn Your Emotional Purchases Into Science - Grit Daily News](https://gritdaily.com/wp-content/uploads/2019/12/Depositphotos_240065112_xl-2015-scaled.jpg)
Under Armour is Deploying an Army of Super Nerds to Turn Your Emotional Purchases Into Science - Grit Daily News
![Beijing, China. 5th Feb, 2018. Chinese shoppers walk past a newly-opened Under Armour sporting goods store in Beijing on February 5, 2018. Due to the premium sports clothing brand's success in China, Beijing, China. 5th Feb, 2018. Chinese shoppers walk past a newly-opened Under Armour sporting goods store in Beijing on February 5, 2018. Due to the premium sports clothing brand's success in China,](https://c8.alamy.com/comp/RMPRR8/beijing-china-5th-feb-2018-chinese-shoppers-walk-past-a-newly-opened-under-armour-sporting-goods-store-in-beijing-on-february-5-2018-due-to-the-premium-sports-clothing-brands-success-in-china-several-chinese-companies-have-unveiled-brands-that-look-very-similar-to-under-armour-credit-todd-leezuma-wirezumapresscomalamy-live-news-RMPRR8.jpg)
Beijing, China. 5th Feb, 2018. Chinese shoppers walk past a newly-opened Under Armour sporting goods store in Beijing on February 5, 2018. Due to the premium sports clothing brand's success in China,
![Dan Biggar of Wales kicks. Wales v South Africa, Under Armour series Autumn international rugby match at the Principality Stadium in Cardiff ,Wales , UK on Saturday 24th November 2018. pic by Dan Biggar of Wales kicks. Wales v South Africa, Under Armour series Autumn international rugby match at the Principality Stadium in Cardiff ,Wales , UK on Saturday 24th November 2018. pic by](https://c8.alamy.com/comp/R3YDP7/dan-biggar-of-wales-kicks-wales-v-south-africa-under-armour-series-autumn-international-rugby-match-at-the-principality-stadium-in-cardiff-wales-uk-on-saturday-24th-november-2018-pic-by-andrew-orchardalamy-live-news-please-note-picture-available-for-editorial-use-only-R3YDP7.jpg)
Dan Biggar of Wales kicks. Wales v South Africa, Under Armour series Autumn international rugby match at the Principality Stadium in Cardiff ,Wales , UK on Saturday 24th November 2018. pic by
![Baltimore, USA. 23rd July 2018. Baltimore Ravens QB Lamar Jackson (8) in action during training camp at Under Armour Performance Center in Owings Mills, MD on July 23, 2018. Photo/ Mike Buscher/Cal Baltimore, USA. 23rd July 2018. Baltimore Ravens QB Lamar Jackson (8) in action during training camp at Under Armour Performance Center in Owings Mills, MD on July 23, 2018. Photo/ Mike Buscher/Cal](https://c8.alamy.com/comp/PAK9BG/baltimore-usa-23rd-july-2018-baltimore-ravens-qb-lamar-jackson-8-in-action-during-training-camp-at-under-armour-performance-center-in-owings-mills-md-on-july-23-2018-photo-mike-buschercal-sport-media-credit-cal-sport-mediaalamy-live-news-PAK9BG.jpg)
Baltimore, USA. 23rd July 2018. Baltimore Ravens QB Lamar Jackson (8) in action during training camp at Under Armour Performance Center in Owings Mills, MD on July 23, 2018. Photo/ Mike Buscher/Cal
![Baltimore, USA. 23rd July 2018. Baltimore Ravens OLB Terrell Suggs (55) pictured between drills during training camp at Under Armour Performance Center in Owings Mills, MD on July 23, 2018. Photo/ Mike Baltimore, USA. 23rd July 2018. Baltimore Ravens OLB Terrell Suggs (55) pictured between drills during training camp at Under Armour Performance Center in Owings Mills, MD on July 23, 2018. Photo/ Mike](https://c8.alamy.com/comp/PAK9CA/baltimore-usa-23rd-july-2018-baltimore-ravens-olb-terrell-suggs-55-pictured-between-drills-during-training-camp-at-under-armour-performance-center-in-owings-mills-md-on-july-23-2018-photo-mike-buschercal-sport-media-credit-cal-sport-mediaalamy-live-news-PAK9CA.jpg)